About the Author
My name is Mark Senak. I’m a lawyer and I work at the international communications firm FleishmanHillard in New York. For the past several years, I have been consulting with pharmaceutical and biologic companies that are engaged in the process of bringing new drugs to market. I have also worked extensively with an array of medical societies and patient organizations providing strategic communications counsel and media training.
Daily Archives: December 4, 2006
The FDA and You Tube? Use of New Media in Pharma!
Something slipped by me a few weeks ago. When the FDA gave the thumbs up for silicone breast implants on November 17, the press release was also accompanied by a video link. Is the FDA readying itself to enter the … Continue reading
Posted in FDA Policy, Marketing, Risk Management
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