About the Author
My name is Mark Senak. I’m a lawyer and I work at the international communications firm FleishmanHillard in New York. For the past several years, I have been consulting with pharmaceutical and biologic companies that are engaged in the process of bringing new drugs to market. I have also worked extensively with an array of medical societies and patient organizations providing strategic communications counsel and media training.Stay Connected
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I am an authority on regulatory aspects of communications and medical products, with particular emphasis on pre-approval communications; strategist to help pharma and biotech companies prepare best case for advisory committee approval; and counselor in issues and crisis management. I am a frequent speaker on various aspects of same - drug development, promotion, reimbursement and new media in a highly regulated environment. Author of books, newspaper and magazine pieces related to drug marketing and promotion as well as HIV specialty pieces. And of course... blogger!About This Blog
Eye on FDA is published by Mark Senak of FleishmanHillard’s New York office. The thoughts and ideas in this blog and postings are strictly my own and are not screened by my employer. Everything posted on this blog is my personal opinion and does not necessarily represent the views of FleishmanHillard or its clients.
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Daily Archives: August 20, 2008
More About the Eye on FDA YouTube Channel
I really don’t understand why more pharmas and more insurers aren’t doing YouTube. If I were a large insurer, I would so open up a health channel and then have playlists on diabetes prevention, smoking cessation and an entire health … Continue reading
Posted in New and Social Media
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Should Doctors and Pharmacists Have a Moral Objection to Treatment?
The Washington Post reports today that the California Supreme Court ruled day before yesterday that physicians do not have the right to withhold care from a patient on the basis of the patient’s sexual orientation. Meanwhile, this summer, religious conservatives … Continue reading
Posted in Current Affairs
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