About the Author
My name is Mark Senak. I’m a lawyer and I work at the international communications firm FleishmanHillard in New York. For the past several years, I have been consulting with pharmaceutical and biologic companies that are engaged in the process of bringing new drugs to market. I have also worked extensively with an array of medical societies and patient organizations providing strategic communications counsel and media training.
Monthly Archives: December 2009
Will Google Wave Transform Journalism?
The verdict on Google Wave is still out, which is fair given the fact that it is not only in beta, but is in very limited distribution. I have been using Google Wave on a few projects, some of … Continue reading
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Weekly Roundup – 12/4/09
On the road yesterday and didn’t get the Weekly Roundup posted as I should have. Sorry about that. December by many accounts is a time when folks usually seem to slow down, but it seems that mine only bubbles up … Continue reading
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Pharma’s Missed Opportunity – Phone Apps – Getting Better, But Not Quite There…
This past summer, I wrote a posting "Opps for Apps" where it was pointed out that while the pharmaceutical industry is reticent to engage in social media due to regulatory concerns, one area that was ripe for development was in … Continue reading
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While the FDA Considers Web 2.0 Regulation, Web 3.0 is on the Way
As Scott Hensley wrote on the NPR Blog – "Just in time for Web 3.0, the Food and Drug Administration has set a date this fall for a hearing on how to deal with Web 2.0." Well said, and more … Continue reading
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