Monthly Archives: December 2013

Weekly Roundup 12-20-13

Yes, I did it.  Cards addressed and sent.  Gifts purchased, wrapped and sent.  The snow in my snow globe descends quietly and peacefully conveying my own inner serenity…. And here is a little of what happened this week, as 2013 … Continue reading

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Optimizing for Mobile – Do It!

Recently a research report by Manhattan Research found that only about a third of pharma web sites have been optimized for mobile use. While I still know people who do not have a smart phone, there aren’t many of them. … Continue reading

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Weekly Roundup – 12-13-13

Ho Ho Ho.  Sort of.  Gifts not yet bought, much less wrapped.  In fact, ideas for buying gifts seem not to be forthcoming.  Cards sitting in their boxes without addresses or messages written inside.  Crowded stores.  No parking.  Traffic.  It … Continue reading

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Abandoned Properties – Social Media and Pharma

Every so often, one sees an article about what happens to the social media identities of people who have passed away.  But what happens when a social media asset is abandoned – abandoned by a brand? Keeping track of social … Continue reading

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Risky Business – Risk Information and Promotion

In my data base of Office of Prescription Drug Promotion (OPDP) Warning and Untitled Letters issued during the years 2004-2013, one of the many fields I track is, of course, the type of violations that were incurred. There are many, … Continue reading

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