About the Author
My name is Mark Senak. I’m a lawyer and I work at the international communications firm FleishmanHillard in New York. For the past several years, I have been consulting with pharmaceutical and biologic companies that are engaged in the process of bringing new drugs to market. I have also worked extensively with an array of medical societies and patient organizations providing strategic communications counsel and media training.
Daily Archives: December 11, 2013
Abandoned Properties – Social Media and Pharma
Every so often, one sees an article about what happens to the social media identities of people who have passed away. But what happens when a social media asset is abandoned – abandoned by a brand? Keeping track of social … Continue reading
Posted in Social Media
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