About the Author
My name is Mark Senak. I’m a lawyer and I work at the international communications firm FleishmanHillard in New York. For the past several years, I have been consulting with pharmaceutical and biologic companies that are engaged in the process of bringing new drugs to market. I have also worked extensively with an array of medical societies and patient organizations providing strategic communications counsel and media training.
Category Archives: New and Social Media
Tracking 10 Healthcare Beat Reporters on Twitter
It is not news that social media has fundamentally changed the way we communicate. Today, we share news, we don’t just read it. A news cycle is every moment of every day. We rely on people to pitch news to … Continue reading
Posted in New and Social Media
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Postscript – RSS Feeds – Choice Time
Got Google News Alerts set up? A few weeks ago I wrote a posting about the pending shut down of Google Reader that was scheduled (and happened) after July 1. I noted that it was time for people who, like … Continue reading
Posted in New and Social Media
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Some Digital and Social Media Guidance – FDA Regulation of Pharma Communications in a Digital Era – A White Paper
I have been working to assemble a data base of FDA/OPDP Warning and NOV letters spanning the years 2004-present, tracking activity through a number of fields. The database now includes hundreds of letters and covers nearly 1000 violations cited by … Continue reading
Posted in New and Social Media, Warning Letters
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FDLI Conference on Advertisting and Promotion
The Food and Drug Law Institute held its annual conference on Advertising and Promotion for the Pharmaceutical, Medical Device, Biologic and Veterinary Medicine Industries in Washington, D.C. on October 1 and 2. I was able to attend sporadically and participated … Continue reading
Posted in FDA Policy, Medical Devices, New and Social Media
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Comparing FDA to Other Federal Health Agencies – A Postscript to FDA, Influence and Twitter
Using the occasion of the announcement by Twitter that it has rebuilt its i-Pad app “from the ground up” to provide an update to last week’s posting on FDA’s twitter feeds and their influence as measured by Kred. Assessing influence … Continue reading
Posted in FDA Image, New and Social Media
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