About the Author
My name is Mark Senak. I’m a lawyer and I work at the international communications firm FleishmanHillard in New York. For the past several years, I have been consulting with pharmaceutical and biologic companies that are engaged in the process of bringing new drugs to market. I have also worked extensively with an array of medical societies and patient organizations providing strategic communications counsel and media training.
Category Archives: Vitamins and Supplements
Vitamins, Canada and a Lesson for NIH
With proposals before Congress (see Legislative section to the right) to allow the FDA additional power to regulate the industry of vitamins and supplements, there have been recent developments of note. Last week, the National Institutes of Health held a … Continue reading
Posted in DSHEA, Vitamins and Supplements
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Balancing a Diet – Balancing an Ad
The other night while watching the news, during a rare break from pharmaceutical advertising, there was a commercial for a multiple vitamin. The ad extolled the virtues of the product, and then in a little snippet that I almost missed, … Continue reading
Posted in Marketing, Vitamins and Supplements
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The Latest Skinny on Vitamins
Yesterday Robert E. Brackett, Ph.D., Director of the Center for Food Safety and Applied Nutrition for the FDA testified before the House Committee on Government Reform. The purpose of the hearing was to review the consumer safeguards surrounding the regulation … Continue reading
Posted in DSHEA, Vitamins and Supplements
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