About the Author
My name is Mark Senak. I’m a lawyer and I work at the international communications firm FleishmanHillard in New York. For the past several years, I have been consulting with pharmaceutical and biologic companies that are engaged in the process of bringing new drugs to market. I have also worked extensively with an array of medical societies and patient organizations providing strategic communications counsel and media training.
Daily Archives: August 9, 2007
Public Service Announcements and YouTube
I’ve written before about the potential that exists in developing public service announcements via YouTube rather than the old fashioned way of developing them and distributing them to markets where you hope, out of charity, that they get played and … Continue reading
Posted in Marketing, Social Media
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