About the Author
My name is Mark Senak. I’m a lawyer and I work at the international communications firm FleishmanHillard in New York. For the past several years, I have been consulting with pharmaceutical and biologic companies that are engaged in the process of bringing new drugs to market. I have also worked extensively with an array of medical societies and patient organizations providing strategic communications counsel and media training.
Daily Archives: February 4, 2009
J&J and Social Media – How’d They Do It? A Conversation with J&J
Johnson & Johnson has gone far in establishing a digital footprint that has both breadth and depth to it. The company's YouTube channel now has over 90 videos – not branded, but patient educational. That is more than SanofiPasteurTV, GSKVision … Continue reading
Posted in New and Social Media, Podcast
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