About the Author
My name is Mark Senak. I’m a lawyer and I work at the international communications firm FleishmanHillard in New York. For the past several years, I have been consulting with pharmaceutical and biologic companies that are engaged in the process of bringing new drugs to market. I have also worked extensively with an array of medical societies and patient organizations providing strategic communications counsel and media training.
Daily Archives: November 13, 2009
Is the FDA Initiative on Transparency Over – The Part 15 Meeting and the Media
Attending day 2 of the FDA's Part 15 meeting on social media and the promotion of medical products, one has to ponder a question not on the agenda. Has the FDA given up on their big transparency initiative? The question … Continue reading
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Yesterday and Today at FDA’s Part 15 Meeting on Social Media
It is 7:38 AM. People are beginning to filter into the "bunker" as I have begun to call the meeting room at the National Transportation Safety Board, a room so buried that you cannot get a cell signal. It is … Continue reading
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Google Proposes to Resuscitate Paid Search
The presentations given at the FDA’s Part 15 Meeting on the Internet and Social Media to Market Medical Products today have, generally speaking, been focused more on adding more question logs to the fire, than offering up solutions. There were, … Continue reading
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