About the Author
My name is Mark Senak. I’m a lawyer and I work at the international communications firm FleishmanHillard in New York. For the past several years, I have been consulting with pharmaceutical and biologic companies that are engaged in the process of bringing new drugs to market. I have also worked extensively with an array of medical societies and patient organizations providing strategic communications counsel and media training.Stay Connected
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I am an authority on regulatory aspects of communications and medical products, with particular emphasis on pre-approval communications; strategist to help pharma and biotech companies prepare best case for advisory committee approval; and counselor in issues and crisis management. I am a frequent speaker on various aspects of same - drug development, promotion, reimbursement and new media in a highly regulated environment. Author of books, newspaper and magazine pieces related to drug marketing and promotion as well as HIV specialty pieces. And of course... blogger!About This Blog
Eye on FDA is published by Mark Senak of FleishmanHillard’s New York office. The thoughts and ideas in this blog and postings are strictly my own and are not screened by my employer. Everything posted on this blog is my personal opinion and does not necessarily represent the views of FleishmanHillard or its clients.
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Category Archives: Drug Importation
The Juggernaut of Importation
Two divergent sets of events conspire this week to create circumstances that make the prospect of drug importation more likely. First, the one we all have heard about all week – Super Tuesday. The undeniable front runners are Clinton, McCain … Continue reading
Posted in Drug Importation
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Are Canadian Drugs Safe?
It looks like the same drug. It tastes like the same drug. How do I know if it is the same drug? As someone who does not have a strong opinion either way about the safety of drug importation, I … Continue reading
Posted in Drug Importation
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Canadian DTC in the US
Yesterday, I heard something I never heard before. While listening to my commercial radio station as I was driving into work, I heard an advertisement for, not one drug, but any prescription drug. The commercial was for home delivery of … Continue reading
Posted in Drug Importation, Marketing
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