Category Archives: New and Social Media

Hey – It’s TWANK Time Again!

Posted on June 5, 2012 by Mark Senak

Remember TWANK?  In February 2011 I wrote a posting on Twitter Rankings and Pharma.  Twitter Rank = TWANK.  The ranking provided companies, names of feeds, number of followers and KLOUT score, among other things. At the time I found 114 … Continue reading →

Posted in New and Social Media | 3 Comments

Twitter Has Changed the News – What it Means for Pharma

Posted on January 31, 2012 by Mark Senak

Today Mashable carried a posting that quoted Dick Costolo, CEO of Twitter, as postulating that the election of 2012 would be the “Twitter Election“.  Even people who do not participate in Twitter will likely have seen articles regarding trends in … Continue reading →

Posted in New and Social Media | 1 Comment

Patience Patients – Are e-Patients Waiting for e-Docs?

Posted on January 25, 2012 by Mark Senak

Every so often when I have giving a talk on social media I ask the audience how many of them are on Facebook.   Usually nearly everyone in the audience raises a hand.  Then I ask how many of them … Continue reading →

Posted in New and Social Media | 3 Comments

FDA Needs to Be Clear About Social Media

Posted on November 28, 2011 by Mark Senak

After an extended Thanksgiving break, there has been time to contemplate the upcoming end of the year. Two and a half years ago, the FDA stated that “it was not the medium, it was the message” to sum up its … Continue reading →

Posted in FDA Image, FDA Policy, New and Social Media | 11 Comments

Will Pharma Embrace Google+?

Posted on November 9, 2011 by Mark Senak

The twittersphere was aflutter with the news yesterday that Google+ was now set up for branded pages.  Until now, Google+ was set up for individuals to use, but companies not so much.  For example, if a company went to set … Continue reading →

Posted in New and Social Media | 2 Comments