About the Author
My name is Mark Senak. I’m a lawyer and I work at the international communications firm FleishmanHillard in New York. For the past several years, I have been consulting with pharmaceutical and biologic companies that are engaged in the process of bringing new drugs to market. I have also worked extensively with an array of medical societies and patient organizations providing strategic communications counsel and media training.
Category Archives: Podcast
FDA Pioneers New Level of Transparency – An Interview with Dr. Joshua Sharfstein
No kidding. I mean it. Transparency is one of those buzz words that doesn't really mean much to people, because it means so many things to so many people. As a result, in some ways, the word has lost its … Continue reading
A Conversation with FDA/DDMAC About Pharma, Social Media and Web 2.0
At the bottom of this posting is a podcast with the FDA on Web 2.0 and pharma, making it an important posting for anyone connected with communications by pharmaceutical companies – advertisers, regulatory and legal departments and marketing whether in … Continue reading
Posted in FDA Policy, New and Social Media, Podcast
18 Comments
J&J and Social Media – How’d They Do It? A Conversation with J&J
Johnson & Johnson has gone far in establishing a digital footprint that has both breadth and depth to it. The company's YouTube channel now has over 90 videos – not branded, but patient educational. That is more than SanofiPasteurTV, GSKVision … Continue reading
Posted in New and Social Media, Podcast
9 Comments
What Would Congress Do? – A Conversation With Dick Gephardt
There is a lot of change going on. Driving past the mall today, one could see lines of tents being erected on the mall. I recently took a photo while walking past the Capitol of the scaffolding as it was … Continue reading
Posted in Podcast
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Weekly Roundup – 09-12/08
Well, Congress is back. You may be relieved that your representation is back at the seat of government, doing that voodoo that they do so well. For me, it means a longer commute and more bad drivers on the road. … Continue reading
Posted in Podcast, Weekly Roundup
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