About the Author
My name is Mark Senak. I’m a lawyer and I work at the international communications firm FleishmanHillard in New York. For the past several years, I have been consulting with pharmaceutical and biologic companies that are engaged in the process of bringing new drugs to market. I have also worked extensively with an array of medical societies and patient organizations providing strategic communications counsel and media training.
Daily Archives: September 29, 2008
YouTube Warning Letter
A Warning Letter was posted by CDER’s DDMAC on Friday, September 26 that was sent to Shire Pharmaceuticals regarding a Web promotion and a YouTube video for Adderall XR. While normally Warning Letters are not featured here except in a … Continue reading
Posted in New and Social Media, Warning Letters
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CDC Opens New YouTube Channel on Flu
One of the many potential uses of YouTube is the ability of the medium of videos to address issues of public health. In relatively short order, any entity can put together a video and post it quite inexpensively and in … Continue reading
Posted in New and Social Media
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