Monthly Archives: October 2009

Weekly Roundup – 10/30/09

Posted on October 30, 2009 by Mark Senak

It is Halloween Weekend.  It is also the weekend to Fall Forward and reset the clocks.  We are getting closer and closer to the big FDA Social Media Public Meeting on November 12 and 13.  By coincidence, or perhaps not, … Continue reading →

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A Lesson in Reputation Management from the CDC in H1N1 Flu Vaccination

Posted on October 29, 2009 by Mark Senak

As the FDA struggles to re-furbish its image, highly tarnished during the last eight years, the CDC provides a lesson in reputation management in its response to the flu pandemic.  By many accounts, trust in government is on the decline.  … Continue reading →

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The Spread and Utility of Sidewiki

Posted on October 27, 2009 by Mark Senak

The Sidewiki seed is spreading amongst the pharmaceutical industry. Sidewiki, you will recall, is a new tool brought to you by Google that allows any computer user on the Internet to go to any home page and insert a side … Continue reading →

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FDA’s Plan for Risk Communication, Part 2

Posted on October 26, 2009 by Mark Senak

In a document released this Fall, the FDA laid out its Strategic Plan for Risk Communication.  As noted in a posting last week, the plan states plainly the need for the FDA to move beyond its traditional parameters because of … Continue reading →

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Weekly Roundup – 10/23/09

Posted on October 23, 2009 by Mark Senak

As always, Friday is welcomed.  Barack Obama promised change and the trees are all complying. Fireplaces are once again being lit and comfort food like onion soup and mac and cheese is being contemplated more and more often by your's … Continue reading →

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