About the Author
My name is Mark Senak. I’m a lawyer and I work at the international communications firm FleishmanHillard in New York. For the past several years, I have been consulting with pharmaceutical and biologic companies that are engaged in the process of bringing new drugs to market. I have also worked extensively with an array of medical societies and patient organizations providing strategic communications counsel and media training.
Daily Archives: October 7, 2010
TwitStrategy, Reach and Audience Impressions
For a long time there was, and to a great extent there still is, a chill over the use of the Internet and social media over the pharmaceutical industry. That is due to the fact that it is a highly … Continue reading
Posted in New and Social Media, Social Media
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