About the Author
My name is Mark Senak. I’m a lawyer and I work at the international communications firm FleishmanHillard in New York. For the past several years, I have been consulting with pharmaceutical and biologic companies that are engaged in the process of bringing new drugs to market. I have also worked extensively with an array of medical societies and patient organizations providing strategic communications counsel and media training.Stay Connected
My Profile
I am an authority on regulatory aspects of communications and medical products, with particular emphasis on pre-approval communications; strategist to help pharma and biotech companies prepare best case for advisory committee approval; and counselor in issues and crisis management. I am a frequent speaker on various aspects of same - drug development, promotion, reimbursement and new media in a highly regulated environment. Author of books, newspaper and magazine pieces related to drug marketing and promotion as well as HIV specialty pieces. And of course... blogger!About This Blog
Eye on FDA is published by Mark Senak of FleishmanHillard’s New York office. The thoughts and ideas in this blog and postings are strictly my own and are not screened by my employer. Everything posted on this blog is my personal opinion and does not necessarily represent the views of FleishmanHillard or its clients.
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Legislative Tracking Tools
Category Archives: Proposed Legislation
Upcoming Legislation
More on legislation, this time more expansive… The New York Times carried a report yesterday of legislation to be introduced by Senators Kennedy (D-Mass) and Enzi (R-Wyo) that from all appearances is sweeping in the nature of the reforms it … Continue reading
Posted in Pharma Industry Image, Proposed Legislation
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Proposed Legislation to Speed the Approval of Drugs
The current Congress has been a largely do-nothing body. It has enacted less legislation than most. They spent days last week debating gay marriage regarding an amendment everyone knew would fail while there were pressing matters demanding their attention. They … Continue reading
Posted in Proposed Legislation
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This is Your State… This is Your State on Drugs – Regulation of Pharma Sales Reps
One of the things that grabbed attention this week was passage of a law in Massachusetts to license pharmaceutical sales representatives, according to the Boston Globe. It has been passed by one house, but not the other of the legislatures. … Continue reading
Posted in Proposed Legislation
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Post-marketing Studies and Communications
Forgive me, but I am foregoing Weekly Roundup this week due to the very interesting development around post-marketing studies. In any case, nothing too exciting happened, and we will include any developments in next week’s roundup. In the meantime, the … Continue reading
Posted in Pharma Industry Image, Proposed Legislation, Weekly Roundup
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States Take Aim at Marketing Costs
Recall my recent posting of March 21, 2006 regarding the President’s call for more transparency in health care. Some states aren’t waiting for an answer to that call, they are moving on their own. Last month, Julie Appleby reported in … Continue reading
Posted in Marketing, Proposed Legislation
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