About the Author
My name is Mark Senak. I’m a lawyer and I work at the international communications firm FleishmanHillard in New York. For the past several years, I have been consulting with pharmaceutical and biologic companies that are engaged in the process of bringing new drugs to market. I have also worked extensively with an array of medical societies and patient organizations providing strategic communications counsel and media training.
Daily Archives: July 14, 2008
Digital Public Affairs in Europe
When I posted my paper this morning, I was multi-tasking and hence forgot to include a paper by my European colleagues in Europe – the Fleishman-Hillard Brussels office specifically. That is home to a great blog called Public Affairs 2.0 … Continue reading
Posted in New and Social Media
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Public Affairs and New Media – Redux
As any regular reader knows, I am a proponent of engagement in new media and have very strong concerns that the pharmaceutical industry is playing so sheepishly in this space that the industry is actually hobbling itself from a communications … Continue reading
Posted in New and Social Media
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